3.3 Newsletter Tips

3.3 Newsletter Tips

The purpose of the Newsletter is to communicate to Members. This will include updates for the months ahead, welcome to new Members, highlights from the monthly workshops and Members newsletter articles.

The newsletter is best sent within one week after the event, using the template provided by International Leaders. Below is a breakdown and examples of what can be included:

Leaders Update

Include in the Leaders update, welcome new Members, and highlight the current focus of your Series.  Include the date of your next event.

 

Leaders Workshops & Insights

Summaries on Workshops and Interviews, linked to the Leaders Resource Centre Posts for each workshop.

 

Leaders Workshops & Leaders Interviews

Steps to create and load a GIF image.

 

      • Open your video in Vimeo.
      • Click on GIF > Create GIF
      • On the slide bar drag the two blue bars along until you have the desired section.
      • Click create GIF- it will take a few minutes to create.
      • When ready click Share > Download>Small File

Creating a GIF in Vimeo example:

      • Save as a gif image and upload into Newsletter
      • Drag and drop

Note: Title and ‘View Video’ are linked to Resource Centre eg below

 

 

Leaders News (newsletter articles)

 

Articles are first setup in Posts in Oncord (as public)

(Primary Category = Media & PR)

Optional to include an image of the author or images they may have sent across eg

      • If the company has an Inner Circle offer – include a link at the bottom of their article
      • In the newsletter: upload the company logo and drag and drop
      • Link the title and ‘Read more to the article in the Media Centre on the website.

Leaders Other Services & Opportunities

    • Provide Members with links to features within the Resource Centre ( this is part of your Newsletter template)